From the Studio

From the studio; accessibility

Short Reads

Welcome to our ‘from the studio’ series – a selection of small insights on certain topics we as a studio find intriguing, exciting and relevant to the work we do.

This collection focuses on accessibility; what does it mean, why it’s important and what we can all do to ensure we’re creating inclusive products, brands and organisations.

 

 


 

 

Data visualisation

Creating an accessible colour system for data visualisation can be time-consuming – imagine gathering all the data and creating a chart in Excel, only to get feedback that the colours are too similar or overwhelming for viewers. Most frustrating!

Below is an example of the expanded colour palette we developed for a client, derived from the brand’s primary colours. We created sequential and categorical palettes, testing each for sufficient visual contrast to comply with accessibility standards, whilst also accommodating people with colour vision deficiencies.

The result is not only a highly functional colour system, but also an on-brand, visually engaging one too. Most satisfying!

 

 


 

 

The basics: colour contrast

Accessible design covers contrast, clarity, hierarchy and description.

Colour, in addition to shape and size, is one of the easiest ways we can ensure accessible contrast across the work we do.

At Nalla, we always ensure any colour palette we provide our clients with has a variety of accessible combinations for use across their digital collateral. There are many contrast checkers out there, but our favourite is this one. It’s really clear and also looks the nicest out of any others we’ve tried!